PHOENIX (Business Wire EON) April 29, 2008 -- Studio1ne, a graphic design and marketing services firm that provides design, promotion and online marketing services to private practice veterinarians and veterinary hospitals across the U.S. and Canada, selected Infusionsoft to help founder Bill Gow and his team grow the business more efficiently. The company helps veterinarians grow business from their existing customers. Prior to Infusionsoft, Studio1ne underutilized the internet to attract new clients. The four-person company used to manage the company's marketing using Microsoft Excel and an enewsletter database originally designed to manage sales for car dealerships. Studio 1ne found that this process required too much time and manipulation to track results. Testing and tweaking campaigns accordingly was unavailable.
As well, using the previous systems, Studio1ne lacked the ability to schedule enewsletters, emails and faxes simultaneously or into the future. That, along with the lack of list segmentation and Gow knew he needed to find a better solution to the inefficient processes.
"We wrestled with two time-consuming enewsletter tools lacking A/B testing and adequate segmentation before discovering Infusionsoft," said Bill Gow, founder of Studio1ne. "Now we easily create and test targeted marketing campaigns for ourselves, and for our preferred veterinary clients. Using Infusionsoft, it's now a snap to test, track and revise design and copy for individualized veterinary campaigns. And more importantly, our clients save money because the Automated Followup Technology(TM) tools inside Infusionsoft virtually guarantees a successful campaign."
There are 10 million small businesses in the U.S. These are defined as organizations with less than 100 employees.
A growing number of companies are making the switch to Infusionsoft because of frustration with using several disparate, standalone software programs such as an ecommerce application, contact manager database, spreadsheets and email marketing system.
"We've been able to demonstrate that there is growing demand among small businesses for an affordable all-in-one sales, marketing and customer management solution that allows entrepreneurs to more easily leverage the internet to grow their businesses," said Clate Mask, President and CEO of Infusionsoft. "We'll add thousands more entrepreneurs to the Infusionsoft family by year's end, helping simplify their lives while growing their bottom lines. And that's what gets me the most excited, revolutionizing the way small businesses drive and manage growth."
During the past year, Infusionsoft has achieved significant company milestones, including its recent $9 million in venture capital funding to fuel continued growth. The Company has also received numerous industry accolades including being named to the Inc 500 and Software Magazine's Software 500.
About Infusionsoft
Infusionsoft, the leader in eMarketing software for entrepreneurs, is revolutionizing the way small businesses grow. There are 10 million small businesses in America that need an easy-to-use, affordable, powerful software solution that increases sales while freeing up their time. The company's eMarketing software answers that need by helping entrepreneurs automatically convert more prospects to customers, get repeat sales, and grow their business without growing staff. The privately-held, Inc 500 company, based in Gilbert, Arizona is funded by Mohr Davidow Ventures. For more information, visit www.infusionsoft.com.
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